The Web3 means a lot of things to different people. To Chris Castig, Co-founder of Console, it just means improving the Internet to give people better rights to privacy and data.
Chris found that many of the community-building platforms for educating and bringing in new people were terrible. This particular pain, together with the emergence of Web3 and his new role as GM at Trust Machines in 2021, made him roll up his sleeves and start crafting the first crypto-native community building platform. But, was the public ready?
In this episode of Lessons From Digital Crafting we cover:
- Why building cohesive communities is so hard.
- The future of the Internet and the Web2.5 approach.
- The importance of building trust, and how important your branding is in this regard.
- Crafting lazy (and even evil) software not taking seriously users' privacy and rights.
- The error of mistaking features for value.
- How every single product can be simplified to a main job-to-be-done.
- A piece of advice: as a founder you should be talking to your users (A LOT)
Get to know our guest
Chris Castig, Co-founder of Console and GM at Trust Machines, has a successful track record launching digital products that customers love. Experienced in product, growth, and strategy — he co-founded One Month, a 20-person edTech company, launched three multi-million-dollar courses while at General Assembly, and developed dozens of digital products for seed-stage startups and top brands.
You can connect with Chris on LinkedIn and X.
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